Assets

What’s an Asset?

In Cascade, the word “asset” is a blanket term for any object loaded into, or created in, the Content Management System.

An asset can refer to:

• a web page • an image file (photo) • a folder
• a PDF • an MS Word document • an MS Excel document
• an external link • an internal link

Naming Files, Folders, and Webpage Assets

Since asset filenames become part of their URL addresses and also affect how readily your website appears in search results, it is important to follow certain conventions as you name your assets in Cascade.

When providing the Asset Name in Cascade, please follow these guidelines:

  • Asset Names should not contain any spaces and should not be unnecessarily long.
  • They should use keywords, all lowercase, separated by hyphens.
  • They should not include dates that will expire.

Here are examples of good and bad Asset Names:

GOOD BAD
catalysis-research-laboratory.jpg CatReschlab.jpg
john-smith.jpg John Smith Good Headshot1.jpg
john-smith-publications.pdf Johnsmith_Pubs_9-12-11.pdf
smith-group-newsletter.pdf SmithResearchgroupNewsletterApril2012.pdf
research-safety-guidelines.doc Rsch Safety 2011 Guidelines.doc

Following good hygiene when naming your assets also saves you time and trouble as you organize and maintain your website content in Cascade.